All posts in Landing Pages

3 Landing Page Mistakes That Kill Your Conversions

3 Landing Page Mistakes That Kill Your Conversions

There are thousands of factors that could impact your landing page conversions, but there are a few critical mistakes that I see companies make over and over again…

In the video below, you’ll discover 3 mistakes you NEED to avoid if you want your landing pages to convert.

I’ll also show you HOW to avoid them, so you can focus on growing your business instead of patching-up conversion leaks.

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Why use a landing page builder, and which one to use

Why Use a Landing Page Builder, Plus the Ones You Should Use

Updated August 5th 2016

“Never run an ad that doesn’t have its own landing page”

That’s one sentence I find myself say very often to founders and marketers who are trying to understand why the conversion rate and ROI of their PPC (pay-per-click) campaigns is low.

Usually, their next question is the following: Which tool should I use to build my landing page?!

That’s where my answer tends be a little longer… Many people don’t understand the difference between WIX, WordPress, Squarespace and real landing page platforms such as LeadPages, Unbounce, Instapage, and so on. So naturally, I feel it’s important to educate people on why they should use a dedicated landing page platform to build theirs, as well as which one to use according to their needs.

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